Annual Winter Carnival button unveiled

2014 Saranac Lake Winter Carnival button

2014 Saranac Lake Winter Carnival button

— In addition, the committee is offering official Winter Carnival merchandise for sale which features the new logo. Items include fleece hats, enamel pins, embroidered patches and stickers. Items are currently available on consignment at Ampersound (52 Main Street) and Bear Essentials Apparel (97B Main Street), both in Saranac Lake.

“This is a very exciting year for Winter Carnival with the new logo on many different types of merchandise. People are responding very positively to the logo and the demand for the new merchandise has been high,” said Eric Foster, chairman for the Saranac Lake Winter Carnival Committee.

Official merchandise will also be sold during the Winter Carnival, with all proceeds from the sales of official merchandise benefit the Saranac Lake Winter Carnival.

In addition, Bear Essentials Apparel is the first licensee of the new Winter Carnival logo and has produced their own merchandise which is available at their Saranac Lake store. Items include baseball hats, fleece hats and t-shirts, all with the brand new logo in full color.

Fireworks sponsors

Guide Boat Realty, LLC and Cape Air have been announced as official sponsors of the fireworks ceremonies for the 2014 Saranac Lake Winter Carnival.

The opening fireworks display on Feb. 1 will be sponsored by Cape Air, while long-time fireworks sponsor Guide Boat Realty returns to sponsor the closing fireworks ceremony on Feb. 9.

The fireworks displays are well attended and a crowd favorite during the Winter Carnival. The displays are particularly dramatic since they take place behind the iconic Ice Palace.

“We are thrilled that Guide Boat Realty and Cape Air are sponsoring the fireworks displays,” said Cynthia Martino, vice president, fundraising chair, for the Saranac Lake Winter Carnival Committee. “These are two of the most significant events for Winter Carnival, coinciding with the lighting of the ice palace to kick-off the festival, and the Storming the Palace ceremony to mark the end.”

The Winter Carnival Committee is actively seeking sponsors. Sponsors are featured in the Winter Carnival program book, website and Facebook page, as well as at the sponsored event. To become a sponsor, contact Cynthia Martino at cynthiamartino@verizon.net or (518) 891-5197.

“Without the generous support of Guide Boat Realty, Cape Air and all of our sponsors, Winter Carnival would not be possible,” Martino said. “Their generosity is the foundation of our success in keeping this time-honored tradition alive.”

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