continued After a committee judges the contest in the spring, Stanton hopes to use the winning video to promote the town of Indian Lake, possibly attracting families to relocate here.
The video could be featured on the school, chamber of commerce and town websites. It could be shown before feature films at the Indian Lake Theater.
The videos should be 1-2 minutes, basically a commercial. The standards are high; organizers want this to be a professional piece. And, the subject can be about the school or an aspect of the town.
“For individuals, that can be very different,” Stanton said.
Some may want to produce a video on hunting or fishing. Others may choose the hockey club or music program. In any case, there must be a “wow” factor.
“It leaves it open to whatever the student has been affected by,” Stanton said.
Indian Lake Central School Media Specialist (librarian) George DeChant has listed the contest rules on the library section of the school’s website. He’s been offering technical assistance to students, especially those in his “Wiki to Wacky” class, which has segments on the Internet and multimedia.
“It was perfect for me to teach the kids how to use the camera with the intentions of maybe doing a movie like this,” DeChant said.
Other teachers have been assigning the contest to their students. Music teacher Jason Dora, for example, is working with students in his video class.
Plus, the school is bringing in outside help from video professionals to provide assistance, training, fundamentals and theory to prep students for this contest. One camera was purchased specifically for this contest.
School board president Jon Voorhees — who has video experience — visited the school to show students about video techniques and how to tell stories through different camera angles. He used the famous 1979 Mean Joe Green Coca-Cola commercial as an example.