continued There is no set fee for taking the pedal cabs.
“The rider pays whatever they think the ride is worth,” San Antonio said. “The business owners did a lot of research ... and they realized after talking to all these pedal cab companies across the country that the pay-what-you-think-it’s-worth model is the best model to follow because it gives the rider a sense of ownership ... Sometimes you get more than what you think you should get, and sometimes you get less, so it all works out in the end.”
Visitors to Lake George can find a pedal cab using a smartphone app called The Pedal Cab Finder. The app is available for Android and iPhone and is an app not only for customers, but also for drivers.
“Our research showed that no other pedal cab company had an app where customers could hail a cab,” Tomb said. “This app allows a customer to find which drivers are located nearby and then contact that driver directly. As a pedal cab driver, the app will significantly increase their ridership and therefore their revenue.”
The pedal cab finder is also available on the company’s website: www.adirondackpedalcab.com. For more information, call 955-7335.