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Adk Museum offers free admission

BLUE MOUNTAIN LAKE - As a season of successful exhibit debut's and Adirondack events approaches its end, the Adirondack Museum will give back to the local and visiting communities that choose to stop by the museum Saturday, Sept. 25. The free admission comes courtesy of the sixth annual Museum Day, presented by Smithsonian magazine.

A celebration of culture, learning and the dissemination of knowledge, Smithsonian's Museum Day reflects the spirit of the magazine and emulates the free-admission policy of the Smithsonian Institution's Washington, D.C.-based institutions. Doors will be open free of charge to Smithsonian readers and www.Smithsonian.com visitors at museums and cultural institutions nationwide.

"We are proud to be in the company of some of the most reputable museums in the country and are honored to offer a day of free entertainment to our visitors," said Adirondack Museum marketing director Susan Dineen.

The popularity of Smithsonian magazine and the allure of free admission often attracts record breaking attendance to museums across the country.

"Museum Day 2010 is poised to be the largest to date," said Dineen. "Outdoing last year's record-breaking event is the goal. Over 300,000 museum-goers and 1,300 venues in all 50 states, the District of Columbia and Puerto Rico participated in Museum Day 2009."

Last year, roughly two million visitors logged on to www.smithsonian.com/museumday to learn more about the program.

Again this year, museum attendees must present the Museum Day Admission Card to gain free entry to participating institutions. The card can be found to download at www.Smithsonian.com/museumday. It can also be found in the September 2010 issue of Smithsonian.

Each card provides museum access for two people, and one admission card is permitted per household. Listings and links to participating museums' and sponsors' Web sites can also be found on-line.

Toyota is the 2010 sponsor of Museum Day. Toyota will enhance the Museum Day experience, both in Smithsonian magazine and on-line, with elements like the "Featured Five," a listing that encourages visitors to learn about and visit participating museums and venues. Additionally, for each visitor who inquires about the new Toyota Avalon online, Toyota will donate $1 - up to $10,000 total - to museum programming nationwide.

The Adirondack Museum will continue its fall hours until Oct. 18. For more information, call 352-7311 or visit www.adirondackmuseum.org.

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