Since opening it's doors last November, Pleasant Valley Foods has enjoyed great success as it moves forward and continues to grow.
Located at the former Black River Produce location on Route 103 in Proctorsville, Nancy Goodrich, Hannah Epler and Rachel Epler, owners of the versatile food shop, began doing a Friday and Saturday night "fish fry," in following the tradition of Black River's always-popular fish fries.
"The fish fry increased our sales dramatically, despite only offering it two days a week," Epler said in a recent interview.
"Especially on the weekends, it was greatly increasing our dinner numbers, which also created the request and need for more seating."
Hence, the opening of their new snack bar, which will include additional indoor and outdoor seating, as well as an expansion of their sandwich and caf menus as well.
"We know there are very few places in the area and especially in the Ludlow and Cavendish area, that have a similar offering and we feel our customers will truly benefit ," Epler added.
A few of the new snack bar menu offerings include fresh-fried seafood, burgers (created from local, grass-fed beef) and McKenzie hot dogs.
"We have also now developed a kid's menu with most of the pricing under five dollars," Epler added. "We want families to be able to enjoy going out to dinner, without a huge expense."
Pleasant Valley Foods also offers lobster dinners, twin-lobsters and the "steampot special," which includes lobster, mussels, fries and cole slaw, and they are also serving locally made Walpole Creamery (NH) Ice Cream.
" It was our intention to create a similar feeling to a snack bar on the coast of Maine," Epler added.
One of our best selling departments is our seafood, so we want our new and updated menus to benefit from our fresh seafood resources."
This snack bar is unique, featuring many fresh and local foods with seafood delivered daily and battered to order.
"The snack bar is something we have been looking forward to doing since we opened in November, "Epler added.
"But of course we had to wait until the warm weather days. We will be offering free food samples for our "grand opening" this Saturday, both at the snack bar window and in the store."