"Every year we need help," said Bassett. "And, maybe this year, more than ever, there are extra people who need the help, that haven't in the past; maybe some families that aren't used to looking for resources."
Businesses, private citizens and municipalities working together will help see those needs are met, Bassett added.
"Together it happens," said Bassett. "And, I'm confident it will happen again this year."
"I have complete faith in the North Country and their generosity," added Plattsburgh City Mayor Donald M. Kasprzak, who joined Bassett in making the first donations to this year's campaign. "I am so proud to be associated every year with the Salvation Army. They are a tremendous organization ... They just make the North Country a better place."
Bellringers are again needed this year, said Goodman, with those interested in volunteering their time urged to contact the local Salvation Army office at 561-2951. Volunteers can also call The Red Kettle Center anytime toll-free at 1-877-764-7259, or by going on-line to www.redkettles.org and filling out a volunteer form on-line.