A New Beginning

Each of the investors will have a certain level of input on the future of the business. The property was purchased for $1.5m and carries an estimated replacement value of $7.6m - an obviously appealing opportunity for any savvy investor.

"In that respect - it was a bargain," Carlson said.

Selections of core and key staff positions are nearly complete and include a mix of local and regional residents. The Inn's management has focused on hiring locally whenever possible.

Room rates will be considerably lower in comparison to the rates set by the prior owner and the facility will negotiate rates in response to market demand and regional trends.

"The key season for the Copperfield will be the wintertime," Carlson said. "Gore is going to drive that business. Alpine skiers tend to enjoy more upscale facilities and the Copperfield's rooms are well appointed.

"To me, being that close to the skiing [on Gore Mountain] is incredibly advantageous."

Referring to the overall lack of rooms in the region and the reality that many weekend skiers are forced to stay in Lake George or further south - Carlson is confident of their future success.

"I think we have a distinct advantage in the winter season," he added. "Our slogan is: We only look expensive."

The business promises to have more of a distinctive Adirondack personality than it did under the previous owners as well.

"The real push for the Copperfield will be Adirondack," Carlson said. "With the renovations we are making I think the property will speak a little more of the area and some of its history."

Referring to the Copperfield's dual role in support of Main Street businesses and as an additional source of future competition - Carlson is confident that the overall effect will be positive.

"I think people want things to do that are nearby and close," he said. "So walking to shopping and walking to another local business is not a disadvantage to us at all."

He maintains that putting visitors on Main Street will serve to benefit all area businesses - not just the Copperfield Inn.

As an example, The Copperfield recently hired Gore Mountain Taxi to provide local shuttle bus service. The service will loop between The Summit, along Main Street, The Copperfield, and Gore Mountain, on an hourly schedule.

"I'm still impressed with the number of people that are around," Carlson concluded.

The Copperfield will host a grand opening event with the date to be determined.

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